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Showing posts tagged social media marketing

The Social Customer – A 360 Degree View

Since the rise of the social customer, there has been a dramatic increase of available information about customer behavior. According to 2013 statistics, 6 out of 10 Americans have a profile on at least one social networking site — Wow!  Amazingly enough, according to Edison Research, the stat jumps to 3 out... Read More

Digital Asset Management Improves Social Media Marketing for the Enterprise

Over the past few years, how much has social media marketing influenced enterprise marketing departments? Historically, enterprise marketing focused on print, TV, radio and events. Then, websites and search engines took the world by storm. And today, just about every company is putting their best foot forward to master social... Read More

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