Open Nav Close Nav
877-408-4888

THE WEBDAM BLOG

Showing posts tagged creative

Crop It Like It’s Hot

Images are rarely ready for publishing in their original state. The aspect ratio is off, the subject is too centered, the drama needs focus. Time to download, edit in Photoshop, save a new version to your hard drive and upload back to your DAM, right? Nope. Now you can crop... Read More

The 5 Habits of Successful Brand Managers

We wrote about the habits of great brand managers a few years ago. While great brands continue to endure, brand-management practices have changed a lot since then. Just three years ago there was no Netflix original content. No Apple Watch. The acronyms IoT and AI were still terms for... Read More

Meet the Odd Couple: Creative + Operations

“Creative operations is all about operationalizing creative production, which sounds like an oxymoron. It’s that Don Draper plus Henry Ford combination.” That’s the odd couple Krissie Harrigan described when we asked her to share her thoughts on what creative operations is, who’s doing it and why. Krissie is the... Read More

Click, post, done: WebDAM plug-in for Hootsuite

Content with relevant images gets 94% more views. Social media posts accompanied by an image are 10 times more likely to receive engagement. People retain 65% of what they hear when it’s paired with a relevant image compared to just 10% without the image. Want your content to get attention,... Read More

Brand Managers: Stop Sweating the Small Stuff

Thomas Edison famously attributed genius to 1% inspiration and 99% perspiration, but that’s a terrible ratio. Who wants to spend 99% of their time sweating the small stuff and only a measly 1% actually being inspired enough to come up with the big ideas? Brand managers know this feeling well.... Read More

Picking Your PDFs (and Other Assets) Fresh from the Tree

Working with marketing collateral is like working with fresh produce: assets can spoil quickly. New PDFs are the crisp, shiny apples in your asset bin, providing marketing and sales with material that gives a good impression of your brand. But as campaigns and customer needs change and the asset... Read More

More Engagement, Less Management

The Marketer’s Guide to DAM Raise the profile of a product or company. Make a connection that sticks with consumers. A marketer’s job only sounds simple, but it’s the key to building a brand and making a sale. What was already a demanding job has only been made more challenging... Read More

Lessons from Shutterstock: Words That Surface the Boldest Images for Your Marketing Content

For marketers, there’s nothing like feeling pumped about a compelling campaign idea … only to see it completely lose its mojo during design. It’s frustrating to see original content paired with generic visuals that don’t serve the big idea and distinguish it as your brand. And for designers, it... Read More

More Creative, Less Process

The Creative Director’s Guide to DAM Beautiful design requires time and clear head space. But the avalanche of creative demands in our modern digital world means creatives struggle to find uninterrupted time to zone out and hone in. This isn’t a temporary issue, either – the spotlight on design... Read More

The Ultimate Shortcut for CMS, WordPress and Drupal

Reach your destination faster. Get things done more simply. That’s what shortcuts do, and that’s why shortcuts rule. WebDAM Asset Chooser is the ultimate CMS shortcut, allowing you to browse, select and insert images from your WebDAM library without ever leaving your CMS interface. No new tabs. No waiting for... Read More

About the Blog

Stay up-to-date with the latest resources, tips and must-know news for enterprise marketing, creative and digital asset management professionals.

Categories

Most Popular Posts