Walking down the streets of any major city these days, it’s impossible to miss the cars adorned with bright pink mustaches ferrying passengers to their destinations. Lyft, the ride-sharing service, uses technology to transform the way we get from point A to point B, and we’re very proud to announce that they’re joining the WebDAM family as a customer to deploy cutting-edge digital asset management!
Though it’s a relatively young company, Lyft has already become a widely recognized and well-respected brand. The pink mustache and fist bumps have come to represent the best way to get a convenient, affordable and safe ride from a friendly, background-checked driver within minutes.
Serving more than 60 U.S. cities, Lyft helps connect thousands of people with a ride to wherever they need to be, whether it’s a friend’s birthday party, an important job interview or a simple trip to the grocery store. Thanks to Lyft, many people without access to their own transportation are more mobile and active in their communities.
WebDAM and Lyft share a passion for using technology to constantly deliver the best experience to customers. As a result, just like WebDAM, Lyft’s focus on the customer experience has become deeply tied with its overall fun, quirky and tech-savvy brand.
As Lyft steadily grows and disrupts the way we get around, brand management has become a focal point for the company. We’re honored to work with Lyft to help the team continue its path of rapid growth while empowering efficient brand management and digital file management in the cloud.
Welcome to the WebDAM family, Lyft!