The webinar was a great success reaching our max capacity for attendees! Those of you who were able to make it got a lot of great information on best practices for improving higher education marketing workflows, creative techniques for improving a universities’ brand, how to overcome challenges with managing digital assets, and more. If you weren’t able to make it, don’t fret because the recording is available online!
During the webinar we had a lot of good questions coming in and addressed many of them live in the webinar. We weren’t able to get to all of them so we answered them here for your reference. If you have any other questions feel free to send us an email at firstname.lastname@example.org.
Q: Will the recording of this webinar be available?
Q: Do higher education institutions use WebDAM for logos?
Yes, Many of our customers including those in higher education use WebDAM to house logos for easy retrieval. Any and all brand assets can be easily stored in a DAM like, logos, graphics, press releases, presentations, design files, etc. WebDAM supports a wide variety of file types and they can be seen here: Supported File Formats
Q: I’m curious if the various downsizing capabilities are customizable.
The downsizing capabilities are currently configurable. We are expanding the downsizing capabilities even further to include more file type and more size customizations. Stay tuned for more info!!!
Q: If we attach keywords and metadata into images we’re currently housing and import them into WebDAM, will WebDAM maintain those keywords and metadata?
Yes, just make sure the metadata is IPTC/XMP or EXIF. WebDAM reads all of these fields and writes to all IPTC/XMP fields. When uploading, WebDAM will pull from all the metadata that is already embedded, and if you edit or add IPTC/XMP metadata while in WebDAM, the metadata will remain intact upon export.
Q: What type of reports can be generated to track usage of assets?
To track usage of assets, you can run a download report. This report will show you information about who is downloading and what and when they downloaded. If you are trying to keep a closer eye on which assets are being used and their purpose, in WebDAM, we recommend using the download request tool. With this tool, designated users or guests will be required to submit a request for usage before they can download. The system admin can then approve or decline the request.
Q: How do you keep track of photo release documents, do you store those with the photos?
Many customers keep track of photo release documents by printing them and keeping them in a file. In WebDAM, a new tool called Relate Assets is enabling customers to link photo release documents to the assets even if contained in a different folder. In most cases, the photo release documents should not be seen by all users of the WebDAM account. If you keep these documents in a different folder, you can use relate assets to connect the documents to the photos they belong too. Only the users with access to both folders will see the relate assets tab.
If you prefer to have a printed copy of photo release documents, use a custom metadata field within WebDAM to indicate photo release document status (approved/not approved).
Q: Please run down the metadata standards support offered in WebDAM, such as IPTC, EXIF, XMP, etc?
WebDAM supports IPTC, EXIF, and XMP metadata. What this support means, is any metadata embedded in your files in these standard metadata fields will stay with your files once you bring them into WebDAM. You will also be able to edit the IPTC and XMP fields. Any changes you make in WebDAM or any IPTC/XMP metadata you add to a given file in WebDAM is written to the file and will be embedded. If you export the file, all the metadata stays attached to the asset!
Q: Is there value in using a pro Flickr account to tag and organize photos?
It depends on your requirements. If you need a social platform to manage and tag photos, Flickr works great. If you are working collaboratively within teams and require security, roles, versioning and workflow, you may want to invest in a digital asset management solution.
Get more information on DAM in higher education: Digital Asset Management for Higher EDU