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THE WEBDAM BLOG

Showing posts from category DAM for Marketing

More Engagement, Less Management

The Marketer’s Guide to DAM Raise the profile of a product or company. Make a connection that sticks with consumers. A marketer’s job only sounds simple, but it’s the key to building a brand and making a sale. What was already a demanding job has only been made more challenging... Read More

Publish or Perish, Pronto!

The more content and entertainment there is in the world, the scarcer people’s attention becomes. That’s the idea behind the Attention Economy. And based on the amount of content being created nowadays, attention is getting awfully scarce.

Just consider that every minute of every day*:  • Facebook users... Read More

Less Time Chasing Assets. More Time Creating.

Designers are a diverse group. But one thing many of us have in common: a very complicated workflow. At least 12 open browser tabs, three-to-five Adobe programs, your downloads folder, screenshots from your desktop, your DAM, a sketch book, a cat and a strong cup of coffee. There’s lots of... Read More

What is DAM?

We’ve all run into this scenario at work before: Where is that file? I know I had it somewhere. Was it in my email? The wiki? Grrr… Why can’t I find it?! Many businesses have trouble with efficient file management, especially as they grow to have more pieces of content.... Read More

When’s the Best Time for Higher EDU to Deploy DAM Technology?

For most colleges and universities, summer is a relatively quiet time – classrooms are mostly empty and there are fewer activities that add to  the commotion of the regular school year. During this time, many institutions shift gears from academia to optimize environments for competitive advantage and efficiency. One common... Read More

Wisconsin Loves WebDAM – University of Wisconsin Selects WebDAM as DAM of Choice

WebDAM is proud to be trusted by some of the leading players in higher education, so we’re very excited to announce the newest addition to our family – University of Wisconsin – Milwaukee (UWM)! UWM, like so many other higher education institutions, is creating and managing more creative and digital... Read More

WebDAM Launches Dynamic Templates with PrintUI Web-to-Print Integration

Recently, we launched a very exciting new feature for WebDAM users called Dynamic Templates, which enable self-service marketing fulfillment by virtually anyone, anywhere. We all know that marketing collateral is most effective when it’s customized towards your target audience. But it’s not always easy to whip up a unique design... Read More

5 Steps to Managing Marketing Collateral

  Your business is constantly creating a wealth of marketing collateral – content and digital assets that will be used in countless ways to deliver your brand’s message and reach new audiences every day. In order to make the most out of the valuable collection of content and other materials,... Read More

[Infographic] The Breakdown of Digital Asset Management

Digital asset management (DAM) allows organizations to connect their brands, creative files and teams from anywhere, at any time. More specifically, cloud DAM solutions are designed for marketing and creative teams to manage, search, share and distribute digital assets like logos, pictures, creative files, videos, documents, presentations and more. To... Read More

Now Available: Webinar On New Intuitive Analytics, UI, WCMS & More!

Our latest webinar recording is now available!  Watch the webinar to get an insightful overview and training on the newest features in WebDAM.  Learn how to increase visibility in your DAM with new analytics, create custom pages with the new integrated Web CMS, automatically convert videos with the enhanced multimedia... Read More

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Stay up-to-date with the latest resources, tips and must-know news for enterprise marketing, creative and digital asset management professionals.

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