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Showing posts from author Theresa Condon

Social Care: A Little Effort Leads to Lots of Retention

Have you ever sent an angry tweet to a company because maybe your Internet wasn’t working or your flight was canceled and you had to sleep on the floor of a dirty airport while they vacuumed around your head all night and the worst Christmas songs played on repeat?... Read More

Never Miss a Deadline – 5 Tips for Creating an Effective Editorial Calendar

Whether your content team is 10 people, 20 people, or just one, creating a clear, comprehensive calendar to track the editorial process will make life a lot easier. The editorial process involves many moving parts and tracking it in one place is the only way to hit your deadlines... Read More

How to Select the Right Social Media Channels for Your Brand

As the smorgasbord of social media platforms continues to expand at a rapid rate, it’s becoming increasingly difficult to hone in on the most effective platforms for your business. 54% of B2B marketers reported that they generated leads from social media in 2014, so it is well worth your... Read More

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