This post has so much good stuff, we had to split it into parts. Part two comes your way Oct. 27.
For over a century, brands simply took to mass media channels to convey their messages. But the broadcast era is long gone. Now we’re knee deep in... Read More
Simon Sinek, in his famous TEDx talk “How Great Leaders Inspire Action,” said:
“People don’t buy what you do, they buy why you do it.”
In an ever-saturated market place, a narrative that creates a long-lasting experience for your audience is the one that creates brand loyalty.... Read More