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Showing posts from author Leigh Ann Ledford

A Twisted Tale of Managing Brand Guidelines

Not so long ago, I was fully and happily immersed in the publishing industry. I had lots of files – yes, the physical kind – containing archived marketing collateral and old copies of the magazine I worked for. One of my responsibilities was to sort through media kits and... Read More

How to Engage All Brand Advocates with Brand Connect

Your logo. Your fonts. Your visuals and color palettes. Everything about your brand needs to be effectively communicated with all of your employees, partners, agencies and stakeholders. When your Brand Connect homepage is the first place they go to find the latest brand guidelines and materials, it’s important to make... Read More

Do You Have DAM Resolutions for 2015?

With the new year in full swing, many of us resolve to exercise more, eat healthier, and stay on top of things. This applies to our work lives as well. We’re planning ahead and putting processes in place to be more organized and efficient. Part of staying organized at work... Read More

If You Build It, They Will Come – Proven Strategies for DAM Engagement

Launching a new digital asset management platform is an exciting undertaking for many. Most teams I have worked with throughout the years are over the moon when they finally get the “keys” to their new WebDAM account. Prior to WebDAM, these same teams had become accustomed to battling with IT... Read More

More Metadata Tricks – Streamline Asset Distribution with Custom Fields

WebDAM is home to a lot of digital assets, but they aren’t just sitting around. They have places to go and things to do, like be featured in amazing galleries of product images for websites like Amazon, Target and BestBuy. Wouldn’t it be great if you could include all the... Read More

Metadata – Use it For More Than Just Search!

We all know that adding metadata in DAM software makes your assets much easier to find. Metadata generally falls into two different categories: administrative information like the photographer’s name, rights information, location, date and time captured, etc., and descriptive information such as “family at the beach,” colors, seasons and other such... Read More

Make Your Digital Asset Management Platform Dazzle

One of my favorite parts of my job as WebDAM’s Product Evangelist is discovering neat little tricks along the way to help customers make the most of their digital asset management (DAM) platform. What I love about WebDAM is its extremely flexible, easy-to-use interface, and how simple it is to... Read More

Now Available: Webinar On New Intuitive Analytics, UI, WCMS & More!

Our latest webinar recording is now available!  Watch the webinar to get an insightful overview and training on the newest features in WebDAM.  Learn how to increase visibility in your DAM with new analytics, create custom pages with the new integrated Web CMS, automatically convert videos with the enhanced multimedia... Read More

Now Available: Training Webinar for the New WebDAM Experience

If you weren’t able to make the live training webinar, the recording is now available to our DAM community. This training covers the exciting new functionality and feature enhancements that we just rolled out. Learn how to utilize all of the new innovations that are guaranteed to save you time... Read More

Now Available: Webinar on New Taxonomy, Metadata & Control Features

Our latest webinar recording is now available for your viewing pleasure.  Watch the webinar and learn how you can tighten the control in your DAM with these key features.  We got a lot of great feedback from our live webinar audience and we hope you enjoy learning about the new... Read More

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