It goes without saying that your logo needs to make a good first impression. It’s the first thing your customers see.
However, if it has been around for a while, it may have lost that cutting-edge look and feel it once had; or perhaps it was created when... Read More
Email is the oldest form of communication on the Internet, but it’s not going away anytime soon. In fact, 92% of people with email accounts consider it to be a valuable communication tool, according to survey results backed up by the 3.9 billion email accounts in the world. Read More
LinkedIn Pulse offers much more than another way to interact with your followers. Play your cards right and your long-form post could be featured at the top of just about everyone’s newsfeed, which means increased exposure for your business. Plus, you could qualify as an influencer on LinkedIn, where... Read More
Some rebranding efforts breathe new life into a company while others fall flat, or worse cause the company to get eviscerated on social media. To avoid the latter, you’ll want to consider every possible pitfall. Here are seven potential surprises to keep in mind before you rebrand. 1. You Didn’t... Read More